Surgent's Building Your Personal Brand

Description

A personal brand is your story. Having a well-defined personal brand can help you not only cultivate powerful connections but also set you apart. Explore the integral components to building a strong brand and gain strategies to help you create your own marketable personal brand.

Highlights

  • The relevance of brand vs. reputation
  • Key components of a personal brand
  • Breaking down the who, what, where, when, why, and how of creating a personal brand

Objectives

  • Recognize the relevance of a strong personal brand
  • Understand how reputation, relationships, and other factors impact a brand
  • Identify your personal brand and formulate actionable steps to build your brand

Designed For

Professionals seeking to create their personal brand