CFO Series: Financial Communications


The CFO Series provides a convenient, one-stop way for CFOs and those who aspire to be CFOs, to an entire year of CPE with a single decision.Each day consists of a subject expert leading discussions about four different topics.The CFO Series features high-quality presentations and an interactive, executive level colleague-to-colleague approach with case studies, group discussions, and team exercises.

Each topic and each day stands on its own.If you are not sure about making a multi-day commitment, sign up for just a single day.We think you will come back for more!

This CFO Series Day

Numbers are fun for us, but not for everyone.However, if we do not effectively convey the meaning of the numbers – have we delivered value?Today we will discuss how to make your numbers speak so that the rest of the organization understands.


Driving Performance with Metrics

2 Accounting credits

Do you struggle to keep budgets current in the face of an ever-changing business climate?Do you recognize that actual spending can be far from what a department's spending should be?Twenty-first century performance metrics reduce work, reduce politics, provide flexibility and substantially improve the performance management process.This valuable session will show you how to drive organizational performance using these powerful techniques.

Objective:Understand how to use metrics to improve your organization's performance.


Effective Business Writing

2 Communication & Marketing credits

American businesses report losing $400 billion a year to unclear writing that wastes time, kills contracts and turns off customers.Optimize your time spent in communications as a writer and a reader.Prevent your readers from sending your documents to the circular file because they are too much work to decipher.Write with clear purpose and enjoy the results and time saved.Be part of the solution, not part of the problem – write it right the first time.

Objective:Learn how to cut your writing time in half and double your impact.

Presentation Skills for Success

2 Communication & Marketing credits

We strive to make effective presentations, but this may not be one of our strengths.Presentation skills are essential to effective leaders, especially for CFOs who must tell their company's story to both internal and external audiences.In this seminar, you will learn; (1) to deliver presentations effectively and with confidence, (2) to take "big picture" information and make it relevant to specific audiences, and (3) to conduct an effective "Question and Answer" session.

Objective:To understand how to make your presentations more effective.

Communicating Financial Information to Non-Accountants

2 Accounting credits

Do you ever get blank looks when you present your company's financial statements?Does your board nod knowingly, during your presentation, but never seem to have any meaningful questions?It could be that they have no idea what you are talking about and are just pretending to understand!Learn how to connect with your CEO, board, fellow managers, and ordinary employees so they understand your message.Learn to motivate them to action. Come hear a veteran CFO tell you how.

Objective:Understand how to connect with your stakeholders who do not have a financial background.

Designed For

Anyone who must present financial information to people who do not have a financial background.


Brian Maturi

Brian Maturi, MBA, CA, has over 35 years' financial management experience in the UK and US, including five years with Deloitte Touche and over 20 years with BorgWarner, Inc. where he was a divisional VP-Finance and Corporate Director of Risk Management. His favorite topics include ERM, management accounting and currency, commodity and interest rate hedging. Brian holds a bachelor's in Economics, an MBA and is an English Institute of Chartered Accountants fellow.