Advanced Controller and CFO Skills


This course examines best practices of leading-edge controllers and CFOs. Demonstrate your advanced skills that add value and contribute to the success of the organization. You will learn specific skills every CFO or controller needs to be successful, and you will find that you suddenly have more power and influence than you ever thought possible. Show the company's leadership how vital you are to their profitability!


Strategic planning and backcasting Balanced Scorecard Risk management Insightful financial analysis Leadership styles and approaches Change management Employee recruitment and retention Coaching and mentoring


Identify the critical skills that today's CFO needs to add value to your company and boost your career. Compare your personal goals with the organization's mission and improve your skills in the key areas needed for success. Determine how to become a powerful agent for positive change and an advocate and coach for your team. Apply the backcasting method of developing long-term strategic goals. Recall the benefits of the Balanced Scorecard. Select methods to evaluate and rank organizational risks. Select strategies to add to strengthen your organization's retention efforts. Identify the leadership skills that your firm needs you to have.

Designed For

Experienced financial managers, controllers, and CFOs


Mark Conine

Mark currently serves as the Chief Financial Officer and Vice President of Finance & Administration for the Arkansas Development Finance Authority, where he is responsible for assisting the agency President in administering the programs of ADFA, the management and day-to-day coordination of all financial activities, including bond issuance and redemption administration and compliance, investment management, agency budget, financial statement issuance, and supervision of the accounting, finance, loan servicing and purchasing departments. Prior to joining the Arkansas Development Finance Authority, Mark served as the Chief Financial Officer of the Arkansas Student Loan Authority (now a division of the Arkansas Development Finance Authority) for over 12 years. He has also served in Corporate Tax at Alltel Communications and practiced in the tax group of KPMG, LLP and Ernst & Young, LLP in Little Rock, Arkansas. Mar received a B.A. in Accounting from Ouachita Baptist University and is a licensed Certified Public Accountant and Certified Global Management Accountant. He is a member of the Arkansas Society of Certified Public Accountants and the American Institute of Certified Public Accountants. Mark enjoys serving as a continuing professional education instructor in the areas of fraud, ethics, data analytics, and identity theft for the Arkansas Society of Certified Public Accountants and is a frequent speaker at state and local CPE conferences. Mark was named the Arkansas Society of Certified Public Accountants Mac Angel Discussion Leader for 2018. Mark gives back to his alma mater, Ouachita Baptist University, serving as a member of the Hickingbotham School of Business Alumni Board. Mark also serves on the Board of the Arkansas Baptist Foundation.